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PCT Satamap integration into Agworld

Agworld and PCT Agcloud are proud to announce the integration of Satamap into Agworld.

This integration will offer Agworld users the opportunity to view the latest Satamap Vegetation Index (SVI) of their farm on Agworld’s web and mobile platform. SVI is derived from data collected by the two Sentinel-2 satellites which were launched in 2015 (2A) and 2017 (2B) by the Copernicus earth observation program. These satellites orbit the earth over 14 times a day capturing imagery of the same location every 5 or 6 days. Sometimes clouds get in the way, but the latest cloud-free images are available in Agworld within hours of being captured by the satellites.

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Where NDVI used to be the standard index used in Agriculture, more sophisticated products such as SVI are now returning better results. Satamap founder Ben Boughton explains: “SVI borrows the basic concept of NDVI but takes it to the next level by using other bands to help mitigate the effect of soil colour and reduce saturation in high biomass situations. SVI incorporates a unique fixed colour scale so as the crop changes through the season it will progress through the colour chart and then at senescence begin to move back down the colour chart to help make harvest decisions. This is all the while being flexible enough to show in field variability and compare directly against other fields to help with agronomic management.”

Agworld Australia & New Zealand General Manager Simon Foley remarks: “Agworld have worked with PCT for a number of years already in the United States where the integrated soil sampling solutions and precision agronomy tools are embedded in the Agworld platform This is the first integration of PCT solutions in the Agworld platform for Australia and I couldn’t be more excited. The addition of an SVI layer to Agworld will be very beneficial on a daily basis for enhanced ground truthing conversations for both agronomists and growers. As we recently wrote in our blog, satellites are playing an increasingly more important role in agriculture, and this is our first step in offering new layers of useful data to our users.”

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"Satellites are playing an increasingly more important role in agriculture, and this is our first step in offering new layers of useful data to our users."

Simon Foley
General Manager, Agworld AU & NZ

PCT Agcloud Managing Director Andrew Smart adds to this: “Satamap Pty Ltd was purchased by PCT Agcloud in May 2018, which allowed Satamap Founder Ben Boughton to join and become an integral part of the PCT Agcloud team. By working with Agworld, we can make this technology available to an even greater group of growers, agronomists and other industry stakeholders. The use of SVI as opposed to NDVI allows us to show agronomists and growers a clearer representation of biomass, particularly when soil colour and sensor saturation is impacting the data we are using to make critical and insightful decisions on crops in a timely manner. The Satamap data is used for many in-crop decisions, evaluations and applications and now making it more easily visible to the Agworld customer base is very exciting.”

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About Agworld

Agworld was founded in 2009 and is a global leader in collaborative farm management, enabling farmers, advisors and third parties to work together on a single platform. Agworld’s industry-leading standardised database makes it quick and easy to create accurate, reportable farm data. With over 50,000 farms and more than 30,000 users across 15 countries, Agworld has the experience, capacity and market presence to support the delivery of innovation to farmers, agronomists and those that serve them.

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About PCT

PCT has been in the PA space since 2001 supplying customized services, solutions and software to agriculture. Having world-renowned expertise and a dedicated team, PCT is able to offer genuine solutions. PCT has evolved over the years and now has changed from 1 business to 3. This allows each business to refocus and further enhance our products and services with dedicated teams in each area of expertise. PCT companies are completely independently owned and operated and are ready to further develop solutions for the leading crop advisors, growers, ag retailers or machinery providers who make up our unique and well-established dealership network.