Strategically using input and production cost tracking.
Challenge One Daly Potato Co. leases land to grow potatoes but is not sure of the exact returns of this leased country.
Challenge Two As producers of food products that are sold to consumers as-is, auditors require accurate records of inputs used in the growing process.
Solution By tracking all inputs, labour costs and machinery costs in Agworld, Daly gets an accurate cost of production per field and accurate reports of all chemicals and fertilisers applied.
Results By creating accurate cost of production reports per field in Agworld, Daly Potato Co. makes more profitable decisions about leasing specific fields for potato production.
Daly Potato Co. satisfies all audit requirements of quality certifications such as HACCP and Freshcare by having lists of chemicals utilised reportable in Agworld, including batch numbers, geographical location of fields, etc.
A diversified potato growing operation
It is an early morning in October in the scenic Marion bay of Tasmania in Australia. While the cows are peacefully grazing, and a couple of tourists are trying their luck at Tasmania’s famous fishing, the sheds of the Daly Potato Co. are already a hive of activity. It is here that the potatoes that have been harvested recently get graded by quality and sorted by size. The Daly Potato Co. is no ordinary potato growing operation, but the main supplier of fresh potatoes & potato salads to major Australian grocery chain Woolworths. They also service Coles and other grocery chains with fresh potatoes, ready-to-eat meals, potato salads and so called ‘Spud Lite’, or low carb potatoes. In yet another part of the shed, a still is getting heated to create potato-based vodka whilst outside a spreader-truck is getting ready to feed the potatoes that didn’t make grade to the cattle. Indeed, Daly Potato Co. is a truly diversified operation that focuses on value-adding to their potato growing whenever they can.